Meet the ‘House of Brands Aggregator’ of India – Nitin Agarwal, GlobalBees Co-Founder

The growing e-commerce scenario in the Indian market has made a lot of home-grown brands successful and highly profitable. Competitive pricing and unbeatable quality have pushed businesses to change their parameters and alter conventional paradigms to enhance their worldwide reach. This has, in turn, made brands need help maintaining their in-house costs and the prices they offer to consumers. This complexity was very well noticed by Nitin Agarwal, GlobalBees co-founder, hence making the brand a multi-million dollar business model.

GlobalBees co-founder Nitin Agarwal has about 30+ brands under his wing and aims to expand globally. Found in April 2021, the GlobalBees scaled exponentially and had a net worth of $1 billion in just seven months. The recent round of funding has enabled the brand to have fresh capital for more Asia-Pacific expansion of brand acquisition for budding entrepreneurs.

‘House of Brands Aggregator’, Nitin Agarwal’s Journey

Agarwal has a keen eye for detail and a persistent nature to go after the targets that he has set. This attribute has made him not only to be the co-founder of one of the 46 Indian Unicorn Companies (start-ups) in 2021 but also to be known as the ‘House of Brands Aggregator’. Nitin has worked in top managerial posts in leading companies. He started his career with Citibank in 1998 and became the President and Group CIO, CTO, and Chief Digital Officer in Edelweiss Financial Services.

Nitin Agarwal’s biography is not just about him; it’s more about the direction of his idea and a strong business sense of building a digital ecosystem like US-based Thrasio in the Indian context while dealing with competitors like Mensa. One person who shared just as much excitement for the idea as Nitin Agarwal; founder of FirstCry, Supam Maheshwari. The success of GlobalBees was a breakthrough for both co-founders, propelling them into a new era of achievement and opening doors to unprecedented possibilities.

In one of their conversations, they realized that India generates a lot of demand for ecosystems like Amazon, Flipkart, and other D2C websites. In contrast, India’s supply ecosystem still needs to be more cohesive. Nitin witnessed a large pool of entrepreneurs who had investment requirements and needs. Recognizing this, GlobalBees has acquired 26 brands and has scaled itself to be the industry leader in just seven months. Moreover, GlobalBees investors generated $111.5 million in funding for the company in the Series B round, namely Azim Premji and Premji Invest. Before this, in the initial phase, GlobalBees funding received $150 million in a Series round led by FirstCry and a few other investors.

Future Prospects: Nitin Agarwal, GlobalBees

By 2026, Nitin Agarwal visions GlobalBees to be a firm generating billion-dollar revenue and fostering a house of brands operating at a 3X growth rate. In the coming few months of 2023, the former senior corporate executive turned entrepreneur expects a threefold increase in the growth potential to develop assets in marketing and create a supply chain network all across India and abroad. From his deep understanding of the market needs for small entrepreneurs more passionate about developing products or services, Agarwal aims to build a thriving digital ecosystem to support the companies. Nitin quickly established a diverse collection of fashion, jewelry, wellness, personal care, lifestyle, and intelligent eyewear brands within approximately six months of GlobalBees’ inception. With over 30+ acquired brands under their wing and 200+ warehouses in India, GlobalBees is expected to generate a revenue of more than $2 billion in the upcoming months.