Revolutionizing the Beauty Industry with MyGlamm: The Story of Good Glamm Group CEO Darpan Sanghvi

Darpan Sanghvi is a name synonymous with success in the Indian beauty and wellness industry. As the group CEO of the content-to-commerce business and co-founder along with MyGlamm co-founder Priyanka Gill – The Good Glamm Group – Sanghvi has played a significant role in revolutionizing how Indian women use and buy makeup. The Good Glamm Group has strengthened its position to become India’s only “digital-first FMCG conglomerate”. It has established India’s leading online beauty products marketplace with international spa and salon products. The company uses a combination of technology, content, and social media to allow consumers to discover its products and create rich, personalized content and tutorials.

Darpan Sanghvi – Early Life

Sanghvi’s journey as an entrepreneur began at a young age, long before he found success in The Good Glamm Group. A passionate learner willing to adapt, Sanghvi received an undergraduate degree from the University of Pune and an MBA from ESADE Business School.

He has been associated with various business ventures throughout his career, starting with Baazee.com in 1999, present-day eBay India, as a Marketing and Business Development Manager for one year. He then started working with Celanese, a global leader in chemistry, producing speciality material solutions used across most major industries and consumer applications, as a Business Analysis Manager for more than two years.

Darpan Sanghvi – MyGlamm & the Good Glamm Group

After that period, he ultimately invested in building The Good Glamm Group and its flagship company, MyGlamm.

The Good Glamm Group was founded as MyGlamm in 2015, initially to provide at-home beauty salon service. Later, in 2017, it was relaunched and evolved as an online cosmetic beauty company in India to provide high-quality, affordable makeup products to Indian women. The brand quickly gained popularity thanks to its wide range of products, which include makeup, skincare, and hair care. It launched a luxe category in December 2018 through a collaboration with celebrated Indian fashion designer, Manish Malhotra, calling it the Manish Malhotra Haute-Couture Makeup. The luxe makeup line was further coupled with the Manish Malhotra Luxe Artisanal Skincare range.

In November 2020, MyGlamm unveiled their 3,000-square-foot experience store in Juhu, Mumbai, showcasing the brand’s entire range of cosmetics, skincare and salon services to offer a unique shopping experience to all beauty and skincare enthusiasts. In October 2021, the company released a line of hair care products called MyGlamm Superfoods. The MyGlamm Superfoods line was an instant hit and has since become a top-selling range in India. The Good Glamm Group made history in India in November 2021, when it became the first beauty commerce business to become a unicorn.

One of Darpan Sanghvi’s key strengths is his ability to identify and capitalize on business opportunities. He keenly understands consumer needs and preferences, which is reflected in the products and services offered by

MyGlamm. The brand’s wide range of products, including makeup, skincare, and haircare, cater to the diverse needs of Indian women, which has helped it become a household name.

With several acquisitions overtime, The Good Glamm Group now follows a “House of brands‘ business model consisting of –

1. Good Media Co., one of South Asia’s largest digital media companies with content platforms such as POPxo, Scoop Whoop, Miss Malini and Baby Chakra within its fold;
2. Good Creator Co., one of South Asia’s largest influencer platforms with over one million influencers and creators;
3. Good Brands Co., one of South Asia’s largest portfolios of DTC Beauty & Personal Care brands, including brands like MyGlamm, Manish Malhotra by MyGlamm, St Botanica, The Moms Co, Sirona and Organic Harvest under its fold.

Over the years, Darpan Sanghvi has emerged as a messiah in the beauty industry, known for his strategic thinking and innovative business approach while being recognized as a thought leader for creating one of the best online cosmetic beauty company in India.

Sanghvi’s entrepreneurial journey has not been without its challenges, but he has always been able to overcome them with his determination and hard work. He has always been a firm believer in the power of innovation and has constantly been looking for ways to improve and enhance the products and services offered by MyGlamm. His work in the beauty and wellness industry has significantly impacted him, and his influential business flair will continue to inspire many.

Read More- Amit Jain CarDekho Founder